EXPEDIA
Expedia became a sponsor of the Mexican National Team and wanted to inspire Mexican Americans to travel to Mexico.
How did we connect MNT and travel in a meaningful way?
With a strong insight.
No one travels more than a fútbol player. Every week they play in a different city. They know Mexico more than anyone else. They are the ultimate travel guides.
So we created The National Team of Travelers. A powerful short film that connects Mexican Americans with their roots.
How did we connect MNT and travel in a meaningful way?
With a strong insight.
No one travels more than a fútbol player. Every week they play in a different city. They know Mexico more than anyone else. They are the ultimate travel guides.
So we created The National Team of Travelers. A powerful short film that connects Mexican Americans with their roots.
Client // Expedia
Agency // Anomaly Los Angeles
Director // Jonatán López
Production Company // BYT.NYC
Agency // Anomaly Los Angeles
Director // Jonatán López
Production Company // BYT.NYC
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